Guntro Group

Guntro wraps cars, letters vans and fits out commercial vehicles. Alongside that run three offshoots under the same roof: Wrapdesign for the projects, Publi-Trailer for advertising trailers and Vuurwerktekoop for the end-of-year season.

Over the years those four sites had each gone their own way. Each had its own menu, its own footer and its own take on privacy. The admin was spread over old screens, and in the web shop the stock had to be kept in line by hand with what was really in the warehouse.

It had to get tougher, as a wrapping company deserves, and become one whole in which the team can change everything themselves.

First the style. Black and orange, big letters, a warning stripe above the footer and photos of the company's own workshop in the main images. One menu with a sub-menu for each part, one footer for all four sites, one privacy policy and one quote form as the fixed point of contact. The projects got a page per vehicle with a photo series, and clean addresses without numbers in them.

Then the admin, rebuilt completely. Pages, projects, photos, products, orders and users sit in one place. You drag projects into order and switch them on or off without losing their category. New team members are invited by email. The dashboard shows the latest orders, and the state of the warehouse can be downloaded as a PDF with one click.

The web shop got the most attention. A customer can order at most one kilo, the weight per product lives in the admin and stays hidden from the customer, and an order reserves the stock until it is collected. Tick it as collected and only then does the stock go down. The bunker overview converts everything to kilos, per category. Payment goes through Mollie, and every order has a number so you can find it fast.

Everything was tested from a small phone to a wide screen, and every page was compared before and after so no text was lost.

Four sites that feel like one brand, work on any device and are kept up to date by the team themselves. In the web shop the website, the bunker and the orders show the same number, so nothing gets sold that isn't there.