Insights onweb and growth.
Practical articles about websites, SEO, sales and software for small businesses. Written from what I build every day.
A quote calculator on your website
Price on request or let visitors calculate it themselves? An honest comparison of who a quote calculator works for and who it does not, with a decision guide at the end.
Your Website as an Active Part of Sales
A passive website costs money. Discover the differences between a classic CMS and a custom sales frontend, including a concrete decision guide for your business.
Your Website as Part of Sales
Discover the difference between a passive brochure website and an active sales integration, including a decision guide for your SME.
Two Ways to Put Your Site to Work for Sales
Do you go for a passive informational website or a process-driven platform? Discover the differences and which option fits your business.
Website as Business Card or Sales Engine
Do you go for a passive digital brochure, or a platform that actively qualifies leads? A comparison and decision guide for business owners.
Which Numbers on Your Website Actually Matter
Many SME owners stare blindly at visitor counts without knowing whether their site actually generates leads. Discover four common analytics mistakes and the concrete fixes.
Integrating Your Website Into Your Sales Process
How deliberate interactions, tight qualification, and smart workflows make your website work alongside you at every step of your sales process.
From Business Card to Active Salesperson
Discover how to transform a passive SME website into an active part of your sales process that qualifies and informs potential clients.
Getting a Faster Yes on Your Quote
How a tight structure, clear pricing breakdown, and consistent follow-up get your quotes approved faster.
Got a project in mind?
Tell me briefly what you want to build. You'll get a reply within one working day, with honest advice and a clear next step.