Insights onweb and growth.
Practical articles about websites, SEO, sales and software for small businesses. Written from what I build every day.
Two Ways to Put Your Site to Work for Sales
Do you go for a passive informational website or a process-driven platform? Discover the differences and which option fits your business.
Website as Business Card or Sales Engine
Do you go for a passive digital brochure, or a platform that actively qualifies leads? A comparison and decision guide for business owners.
Speed and Clean Code for Your SME
Many SME websites become slow due to stacked plugins and unnecessary bulk. See four common mistakes and how to fix them directly with clean code.
Page Speed and Clean Code for Your Website
A slow website costs you visitors and inquiries every day. Discover how clean code and page speed make the difference, and which setup fits your SME.
Maintaining Your Website and Platform After Launch
A website or platform doesn't stop at delivery. Discover how a practical protocol safeguards the technology, security, and performance for the long term.
Which Numbers on Your Website Actually Matter
Many SME owners stare blindly at visitor counts without knowing whether their site actually generates leads. Discover four common analytics mistakes and the concrete fixes.
Making Your Website Accessible Without Rebuilding It
With a series of targeted technical and visual adjustments, you can make an existing website accessible to everyone, without the need for an expensive rebuild.
Smart Content Structure for SEO and Conversion
A messy content structure costs you search traffic and conversions. Discover four common mistakes in setting up your content and how to fix them right away.
Integrating Your Website Into Your Sales Process
How deliberate interactions, tight qualification, and smart workflows make your website work alongside you at every step of your sales process.
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